The Gala is the years opening event for the Hill Country Rally for Kids. The attendees are given "the state of the union" presentation concerning last year's contribution levels, trends, and the current year's goals. Top contributors and donators are also personally thanked by the board and attendees. The event offers live music, dancing, dinner, auction items, and adult beverages. The event does require a ticket to attend, with all proceeds going to the Rally's charities. Sponsorships may also be purchased at the event, which include various levels.